Hailey Welch aka Hawk Tuah Girl has 2025 net worth of $500k via merchandise, podcasts media deals, endorsements.
Hailey Welch, aka the famous ‘Hawk Tuah girl has become a sensation via TikTok in addition to other social media platforms. She has made use of her instant popularity to launch her own merchandise line and podcast. In 2025 her net worth will be estimated to be at least $500,000.
The “Hawk Tuah comedy interview, which was aired in Tim & Dee TV, which is a YouTube channel that went viral, made her go viral across all social media channels. The viral line, “You gotta show them that “hawk tuah” and shout that song,” gained millions of views, and brought Hailey huge popularity and wealth.
What’s Hailey Welch’s Net Worth in 2025?
In the months since June 20, Hailey has cashed in on her popularity and has launched various businesses, including the sale of merchandise along with brand endorsements, affiliate marketing. Hailey’s net worth is of $500,000. Some have even claimed that she’s worth more than one million dollars, however we could not come across any credible sources to prove the claim.
‘Hawk Tuah’ Girl Career & Assets
Merchandise Sales
Hailey Welch launched her merchandise brand in 2024 via the Tennessee-based clothing firm Fathead Threads. Since then, she’s sold more than $65,000 worth of clothing accessories, hats and other items. As of the year 2025 Hailey has her own store through Etsy.
Earning Through Social Media
In the wake of her viral success in 2024, Hailey has amassed a large number of followers on different social media platforms, which include TikTok, Instagram (with 2.4 million followers in total! ), and X. She makes use of this huge audience base to promote brands, securing sponsors and making a large amount of ad revenue. She also secured a partnership with the brand of snack kits Lunchly and often recommends the brand to her fans.
Media Deals And Podcasts
Hailey has a deal with a media company with Jake Paul’s company, Betr. This led to her debut on the talk program Talk Tuah With Hailey Welch in September 2024. In a recent podcast hosted by YouTuber KSI She revealed that her contract with Betr has been terminated.
She has hosted numerous stars on her podcast which include Mark Cuban, of Shark Tank fame, Wiz Khalifa, Brook Schofield as well as many other celebrities.
Hailey Welch signed a deal with Penthouse the management firm in 2024 to be represented and career growth. Penthouse director, Jonnie Forster, stated, “The world’s gone crazy for Hailey! We’re thrilled to be able to assist in the direction of this spaceship.”
Public Appearances
Public appearances play an important factor in Hailey’s earnings. Hailey earned $30K for her first appearance at Daer Dayclub, Hollywood. In the month of July 2024, she earned a total of $30,000 from her meet-andgreets at New York, where ticket costs ranged from $45 up to $55 for a person.
Hailey Welch Controversy
The year 2024 was the month that Welch introduced her own memecoin, $HAWK in partnership with Overhere. They are basically an alternative cryptocurrency designed to provide entertainment using the Solana blockchain. It reached its highest value within a short time, climbing up to 500 million. Then it dropped to just $25 million, nearly an 85% decrease! The unplanned launch of crypto made some traders lose a considerable amount of funds.
The whole thing turned into a massive controversy and a huge controversy for Hailey and her co-conspirators in the scheme. Many members of the crypto community have criticized it as a pump-and-dump scheme and a ploy to deceive people on Hailey’s side.
Then, Hailey expressed her sadness over this issue to her fans on a YouTube show that was later deleted together with Fazebanks. Hailey said “I would like to start by thanking all my true fans as well as everyone else who actually follow my content and follow me on social media. We’re working to figure out all the pieces to try and get this worked out and make it perfect.”